After months of hard work, product development, tweaks and changes to refine what I believe is the future of ergonomic seating, I can now proudly unveil The Z Chair.

I'm excited and proud to announce that my Z Chair has been launched by my new Bristol based company, Sit Straight Ltd, with more than 100 sold through word-of-mouth already.

Joined by an experienced team including corporate engineers and product designers, The Z Chair looks set to provide an ergonomic, sustainable and affordable seating solution available to everyone.

The Z Chair aims to revolutionize the way we sit. It offers users a new option in healthier seating that is practical, sustainable and inclusively priced.

The team at Sit Straight have been busy preparing the website as well as a fully-functioning online E-Commerce Page so that eager customers can get their very own Z Chair and start experiencing better sitting and better back health for themselves.

The focus of The Z Chair is that healthy posture provides a healthier body. Better sitting and better posture enhances the overall well-being of everybody. Today, tomorrow, forever.

The Z Chair is just the beginning. Over a 25+ year Osteopathic career I have treated thousands of patients, for back and neck problems and many related to poor posture. It is clear to me that we are facing a sitting crisis in the UK.

The fallout from poor posture and bad seating can include severe back pain for adults and children alike.

I have been treating an increasing number of patients for posture related back and neck issues, and I wanted to do something practical and affordable about the problem with poor seating.

The Z Chair offers a real solution and is made in the UK with sustainable Poplar plywood, using eco-friendly production methods, and priced at a reasonable position to allow everyone to purchase it.

I'm really excited to be able to offer The Z Chair to patients, friends and family. If you know anyone suffering from poor posture or back pain issues, please do get in touch.

To find out more about The Z Chair, please visit here.